The Story of YuBlueBlue

Welcome to YuBlueBlue, a haven for those who cherish the beauty and comfort of home. What you use defines who you are, and home is where you have the most say.

I have always been drawn to the warm tones of natural wood, the softness of cotton and hemp, and the elegance of brass. These materials not only look beautiful but also create a cozy and inviting atmosphere. It dawned on me that others might appreciate and benefit from these same qualities in their homes. Thus, YuBlueBlue was born.

What started as a successful venture on Etsy has now evolved into an independent online shop. My goal remains unchanged: to help you find something that puts a smile on your face. I want you to bring these carefully curated items into your home so that every time you see and use them, you feel a little spark of joy. It's all about creating a better life and a better home.

If you're curious about the name YuBlueBlue, "Yu" represents me and symbolizes a fish in my mother language. Just try saying it out loud: 1-2-3, Yu-Blue-Blue-Blue-Blue. There you go. It’s the sound of a happy fish, enjoying her freedom and blowing bubbles with joy. That's exactly how I feel when I'm at home, surrounded by things I love and enjoy. Every part of me is so free and relaxed, thus finding its home. And that's the feeling I hope to bring to your home with YuBlueBlue.

Thank you for being part of this journey. Enjoy browsing through our collection, and may you find something that makes your home a little brighter and your heart a little happier.

Warm regards,
Zoe
YuBlueBlue